DATE
23/12/2024
Tidyden Home Cleaning Service
TidyDen is an Australian-based startup offering reliable home cleaning services. Their goal was to make booking a cleaner as quick and easy as ordering food online while managing cleaner schedules, pricing logic, and location-based availability in the background.
SAAS
Web Development
Services
Bubble Development
Category
Information Technology
Client
Carly Shortland
TidyDen – Streamlining Home Cleaning Services
TidyDen is an Australian-based startup offering reliable home cleaning services. Their goal was to make booking a cleaner as quick and easy as ordering food online while managing cleaner
Project Insights Overview
Challenges faced by TidyDen:
• Manual booking processes were time-consuming and error-prone
• No centralized system for handling customer location, cleaner availability, and pricing
• Needed to onboard customers faster and build trust with a smooth, transparent UI
• The platform had to scale easily without adding operational overhead
• Fast Loading Speed: We optimize images, scripts, and resources to ensure quick load times.
• Optimized Code: Clean and efficient coding practices are employed to reduce unnecessary elements.
• Scalability:Our performance-focused design ensures your website can handle increased traffic.
Results
• Reduced booking time from 10+ minutes (via calls) to under 2 minutes online • Achieved a 60% increase in daily bookings post-launch
• 95% of the booking and notification flow is now fully automated
• Increased customer retention through a smooth UX and consistent service delivery
• TidyDen is now scaling into new locations using the same platform architecture
Project Insights
We developed a fully automated no-code platform that allowed users to: • Get real-time quotes based on their location, service type, and extras
• Book vetted cleaners with instant confirmation
• Manage appointments via a custom client dashboard
• Use a mobile-optimized interface with minimal friction
We chose Bubble for its flexibility, and Make.com for automating backend tasks such as cleaner notifications, booking updates, and CRM sync.
Our Approach
• Built a dynamic quoting engine in Bubble based on service type, home size, and location • Integrated Google Maps API for address validation and cleaner proximity logic
• Used Make.com to handle new booking workflows, confirmation emails, and calendar syncing
• Set up a payment system for secure, upfront transactions and cancellations
• Added Zapier integrations for syncing data with CRM and email marketing tools
Solution - Communication and Deployment
Effective communication and smooth deployment are at the heart of our process. We keep you informed every step of the way, ensuring your vision is brought to life exactly as you imagined. Our team collaborates closely with you to address any questions or concerns.
Communication
Clear communication and efficient deployment are essential to the success of any project. We maintain open lines of communication throughout the entire process, ensuring your goals and expectations are met. Our team actively listens and collaborates with you to refine details and offer guidance. When it’s time to deploy, we ensure a smooth transition, handling all technical aspects to guarantee a flawless launch.
